Tuesday, October 27, 2009

Disney Vacation Club Opens ‘Doorway” to New Way to Purchase Future Vacations


GARDEN CITY, NY and CELEBRATION, Fla.,– The recently opened Disney Doorway to Dreams offers Roosevelt Field shoppers and New York-area residents a convenient and interactive way to discover the excitement of Disney Vacation Club, an innovative vacation-ownership program that allows families to enjoy flexibility and savings on decades of future vacations.

Disney Doorway to Dreams showcases the spacious, family-friendly accommodations featured at Disney Vacation Club resorts. Through Disney Vacation Club, families can relax and spend quality time together, either at Disney destinations worldwide or at more than 500 other popular vacation locations around the world. Disney Doorway to Dreams’ convenient mall location gives visitors a chance to explore the many vacation choices they have through Disney Vacation Club, including magical stays at the Walt Disney World Resort, relaxing cruises aboard Disney Cruise Line and family-friendly, interactive Adventures by Disney trips where families can choose to travel to one of six different continents.

“Disney Doorway to Dreams gives us a chance to reach one of the top markets for our rapidly growing membership base and help Roosevelt Field visitors discover the many benefits of becoming a Disney Vacation Club member family,” said Disney Vacation Club President Jim Lewis. “We aim to duplicate the popularity of our original Disney Doorway to Dreams location in Chicago with our new location on Long Island, sharing the vacation-ownership experience with a whole new group of people.”

To help families envision the ways Disney Vacation Club Membership can enhance the way they vacation, Disney Doorway to Dreams features a full-scale, two-bedroom model of a vacation villa at Bay Lake Tower at Disney’s Contemporary Resort in Central Florida, one of Disney Vacation Club’s newest resorts. Located on the second floor near Nordstrom, Disney Doorway to Dreams presents a variety of interactive features, including a wall lined with doors that open to display videos, photos and even touch-screen activities. There’s even a kid-sized door that allows children to look through a portal into the kid’s clubhouse, where they will discover a dry-erase mural they can color.

Once visitors have spent time in the interactive entryway, they will have the opportunity to view a brief video about Disney Vacation Club in a twelve-seat theater. Guests then have the opportunity to meet with a vacation guide to learn about the options available to Disney Vacation Club members.

“Disney Vacation Club has always been both a leader and an innovator in the timeshare industry,” said Howard C. Nusbaum, president and CEO of the American Resort Development Association (ARDA). “Offering full-scale model vacation villas in a mall setting is uniquely Disney and this new Disney Doorway to Dreams location makes it fun and exciting for families to learn about new and memorable ways to vacation.”

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